We are incredibly proud to announce that our Chief People Officer, Jennifer Bouyoukos, has been named one of HRD Canada’s Elite Women for 2025!
This prestigious list recognizes 25 of the most exceptional female leaders who are making a significant impact on the human resources industry across Canada.
About the HRD Canada Elite Women Award
The HRD Canada Elite Women list is a benchmark for excellence in the industry. According to HRD Canada, nominees were evaluated on their standout professional achievements over the past 12 months, their innovative initiatives, and their meaningful contributions to the industry as a whole. To be named to this list is a remarkable testament to a leader’s influence and dedication.
A Leader of People and Progress
This recognition comes as no surprise to those who work with Jennifer. As a leader of organizational transformation at PureFacts, her visionary approach to our people strategy has been fundamental to our growth. Jennifer consistently champions a culture where every employee feels valued, supported, and empowered to do their best work, from her strategic overhaul of our talent frameworks to her deep commitment to DEIB.
A Word from Our Leaders
Pete Hess, President of PureFacts, commented on the achievement: “We are immensely proud of Jennifer. This honour from HRD Canada is a well-deserved recognition of her strategic vision and her unwavering commitment to our people. Her leadership makes PureFacts a better place to work and is fundamental to our success.”
Reflecting on the honour, Jennifer shared:
“There’s no playbook for HR. People aren’t formulas, and culture never stands still. This recognition reflects what’s possible when you work with talented people who lead with courage, challenge old thinking, and put people at the heart of business strategy. I’m grateful to the PureFacts team for creating a culture where people feel seen, supported, and inspired to do their best work. Being named among these trailblazing women is an honour that fuels me to keep learning, growing, and doing the work that matters most.”
Please join us in extending a huge congratulations to Jennifer for this outstanding achievement!
Read the official press release here
